Fast Moving C-Level Advice

Executive Advisory & C-Level Strategy Consulting

for tobacco and consumer goods companies

Newpark Projects is a consulting firm offering services to nationally and internationally active companies in the FMCG sector. Since 2006, we have been listening to and understanding owners and managers of German and international companies and providing advice on optimising existing and future business models. In doing so, we rely on over 20 years of our own international management responsibility in globally operating companies.

Executive Advisory

Our lived experience forms the sounding board. We support the necessary strategic perspective of the owners and C-Level executives of medium-sized consumer goods companies.

By asking questions and offering alternative beliefs, we create clarity so that leaders act with conviction when making decisions.

Our focus is on corporate strategy, consumer focus, the diverse international markets, sales and marketing.

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After decades of building and running businesses in many markets around the world, we seem to have seen it all. Drawing the right conclusions is what makes our experience a sustainable business value. That's what Newpark Projects is all about.

Strategy Consulting

for tobacco and consumer goods companies

We support the management in driving the expansion of the company’s international presence and in optimising the operational market units.

We focus on the home market and support plans and activities in Western, Central and Eastern Europe, the Middle East and Asia. In addition, we offer our advisory services in other selected markets and regions.

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With 40 years of experience in one of the most regulated industries, tobacco markets around the world have taught us unconditional customer focus, dynamic portfolio innovation, team motivation, flexible route to market solutions, uncompromising corporate compliance, lean manufacturing processes and transparency in financial processes.


We have successfully completed business expansion projects in markets around the world. Industries include tobacco, wines and spirits, beverages, coffee, confectionery, beauty and personal care, fashion, FMCG wholesale and distribution and food retail. Our clients are local, regional and global companies with a geographical focus on Europe, the Middle East and Asia. Selected projects have been implemented in North and South America and Africa.


We are at your disposal for a confidential discussion.

Advisory Services

We are your partner with whom you can exchange ideas in familiarity, evaluate different options and outline innovative scenarios:

  • Are market opportunities fuelling new ideas, openness and a special appreciation for the existing experience in your board or leadership team?
  • Are growth and profits harder to find and are you willing to challenge the status quo?
  • Does your company consider itself innovative, but is not yet sure how this can be translated into broadening the customer base and sustainable financial value creation?

Our regular offer includes a total package of face-to-face strategy sessions, regular telephone exchanges to compare progress, and ad hoc communication.

Newpark Projects

Newpark Projects

Advisory Board

We structure cross-functional advisory boards that act as a permanent sounding-board to improve your strategic decisions and overall business performance. Based on your specific requirements, we select a team of high-calibre former executives to serve you on an ongoing basis. We organise the dynamic environment of your C-Level processes and drive strategically embedded business transformation with you.

Newpark Projects

Newpark Projects


for tobacco, cigarettes and next generation products

We combine 40 years of experience in all aspects of the international tobacco industry with proven leadership responsibility in globally operating companies. In particular, we identify optimisation potential and support implementation in the following areas:

  • Corporate strategy
  • Brand portfolio
  • Market expansion
  • Operations
  • Route to Market
  • Compliance: Traceability systems (Track & Trace)

We offer the design of a fully-fledged Tobacco Product Tracking System (T & T) in accordance with the FCTC Protocol on Illicit Trade. The T & T system is tailored to individual national circumstances and specific requirements. Furthermore, we assist in the drafting of legislation and the selection of independent, third-party operated parts of the T & T solution.

In individual cases, we support operational excellence in corporate processes and the ability to implement in all areas of the company through long-term on-site project management (interim management).

Newpark Projects

Newpark Projects


for food, beverages, confectionery, beauty & life style

Based on cross-category best practices and global consumer market experience, we identify the key success factors for your business.
We offer systematic experience as a basis for determining your future priorities, including leadership issues:

  • Consumer Focus
  • Strategy
  • Portfolio
  • Geographic Footprint
  • Route to Market

Depending on your requirements, we offer our experience through individual coaching or targeted seminars.

Newpark Projects

Newpark Projects

Data Privacy.

1. General Information
This Privacy Policy has been designed to inform you and notify you of the kinds, the scope and the purpose, as well as your rights concerning your data collected and processed by Newpark Projects GmbH, Hohe Bleichen 26, 20354 Hamburg, Germany (hereinafter referred to as ‚Äěwe‚Äú or ‚Äěus‚Äú).

2. Collection, Processing and Use of Personally Identifiable Data

2.1. We will collect, process and use personally identifiable data beyond the scope already permitted by law and without your required further consent only to the extent necessary for the conclusion and execution of a contractual relationship, performing requests or for billing purposes.

2.2. Your personal data are used for the following purposes:

§ The provision of our services and within them the acceptance, processing and execution of your orders.
§ Ensuring an efficient customer service and /or technical support. When you contact us your details will be stored in order to process the enquiry and in case additional questions arise.
§ Technical notifications concerning our service.
§ Sending newsletters or other advertising material, providing that you have given us your corresponding approval.
2.3. We pass your data on to third parties where this is necessary for invoicing purposes (e.g. carrying out transactions or posting invoices) or for other reasons to enable us to fulfill our contractual obligations to you.

2.4. To protect your personally identifiable data collected and processed by us from unauthorized access and abuse, we have put a number of technical and organizational security measures in place. These security measures are monitored on a regular basis and updated according to technical progress as necessary. Our staff is well informed about privacy rules and obliged to follow them.

2.5. As provided for by applicable provisions we are entitled to disclose and submit data for criminal prosecution and risk prevention purposes.

3. Server Log-Files

3.1. During every visit of our websites information about IP address, referring URL, date/time, browser version and operating system, amount and state of transferred data is stored in the web server log files.

3.2. We use the log data without any other personal or pseudonymous profiling as required by law only for the purpose of the operation, security and optimization of our service

4. Incorporation of third party services and content

4.1. Third party content, such as videos from YouTube, map material from Google Maps, RSS feeds and graphics from other websites, for example, can be incorporated on the website.

4.2. This always presupposes that the provider of this content (hereafter referred to as the ‚Äúthird party provider‚ÄĚ) always uses the user‚Äôs¬†IP¬†address. This is because without the¬†IP¬†address, they cannot send the content to the respective user‚Äôs browser. The¬†IP¬†address is thus required for displaying this content.

4.3. We endeavour only to use content of which the respective provider uses the IP address only for distributing the content. However, we have no influence on whether the third party provider saves the IP address for other purposes, such as statistical purposes, for example. If we are aware of this, we will clarify this in the following paragraphs.

5. Cookies

5.1. A cookie is a small piece of data sent from a website and stored in a user’s web browser while a user is browsing a website. When the user browses the same website in the future, the data stored in the cookie can be retrieved by the website to notify the website of the user’s previous activity. We use Cookies in order to improve the usability of our services as well as for analyzing and personalizing purposes.

5.2. Most browsers automatically accept cookies, but you can usually refuse cookies or selectively accept certain cookies by adjusting the preferences in your browser. If you turn off cookies, there may some features of our site that will not be available to you and some web pages may not display properly.

5.3. You may opt-out from many ad-serving cookies by using the services provided by http://www.aboutads.info/choices/ or http://www.youronlinechoices.com/uk/your-ad-choices/ for users form the European Union.

6. Contact and Notices

6.1. In compliance with legal requirements we will at any time provide you with information on your personally identifiable data stored by us, free of charge and without undue delay.

6.2. Furthermore, you are free to revoke the approvals granted by confirming this Privacy Policy, at any time and with future effect. If you wish to do so, please feel free to contact us using the contact data in our imprint.

7. Necessary Amendments

7.1. We reserve the right to modify or amend this Privacy Policy with view to the provision of new services, if and to the extent necessary.

7.2. The same applies if the current Privacy Policy is found to contain any gaps. Upon such amendment, we will contact our Users by email sent to the email address provided to us.


Current status: December 2021


Newpark Projects GmbH
Hohe Bleichen 26
D20354 Hamburg
T. +49 (0)40 469 676 200
F. +49 (0)40 469 676 210

Managing Director
Michael Pietz

Hamburg District Court
HRB 78495
VAT ID-Nr.: DE240315256

Design and Development
TankTank GmbH



The documented thoughts, statements and recommendations in this presentation are the intellectual property of Newpark Projects GmbH and are governed and protected by the applicable German and International Property Right Law. The unauthorized use, the copying of part or in total and any distribution of it to any third party are prohibited.